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Beyond Yoga: Michelle Wahler

2025-02-10 00:00:00 +0000 UTC ·56m 58s ·by Guy Raz / NPR
Beyond Yoga: Michelle Wahler
How I Built This
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About this episode

When Michelle Wahler and Jodi Guber Brufsky set out to launch a yoga wear brand in 2005, they had no idea that it would eventually be acquired—for hundreds of millions of dollars—by one of the most iconic apparel brands in the world.  But it took years for Beyond Yoga to get to that point. It g